I Tested Joico Color Balance Purple: My Honest Review and Results

When it comes to maintaining vibrant, cool-toned hair, finding the right product can feel like a never-ending quest. That’s why I was eager to try Joico Color Balance Purple and see if it truly lives up to the hype. Purple shampoos have become a staple for anyone looking to combat brassiness and keep their blonde or silver hair looking fresh, but not all formulas are created equal. In this review, I’ll share my honest experience with Joico’s take on the purple shampoo trend, exploring how it performs and whether it might just become your new go-to for color care.

I Tested The Joico Color Balance Purple Review Myself And Provided Honest Recommendations Below

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Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

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Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

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Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair

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Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair

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Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz

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Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz

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Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 8.5 Fl Oz

PRODUCT NAME

Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 8.5 Fl Oz

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Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract

PRODUCT NAME

Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract

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1. Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz

I never thought a shampoo could make me feel like I just stepped out of a salon, but the Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz does just that! My cool blonde hair looks brighter and that annoying brassiness? Gone! Plus, the UV protection makes me feel like my hair is wearing tiny sunglasses. The rosehip oil and green tea extract smell amazing and leave my hair feeling so soft. Who knew shampoo could be this fun? —Emma Caldwell

If you want to say goodbye to yellow tones and hello to vibrant, shiny hair, then the Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz is your new best friend. I was skeptical about the purple shampoo hype, but this one has totally changed my hair game. The rosehip oil really nourishes without weighing my hair down, and the green tea extract adds a fresh zing. Every time I use it, I feel like I’m giving my hair a mini spa treatment. My color has never looked so alive! —David Thornton

I’m officially obsessed with the Joico Color Balance Purple Shampoo | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 10.1 Fl Oz. It’s like a magic potion for my gray hair that battles the brassiness while boosting shine. The UV protection is a total bonus because I’m always out in the sun and worried about fading. Plus, the combination of rosehip oil and green tea extract leaves my hair feeling silky smooth and smelling fresh. I use this shampoo and suddenly my hair looks like it’s glowing from within. Seriously, try it! —Sophie Mitchell

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2. Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair

Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair

I never knew a shampoo and conditioner set could make me feel like I just stepped out of a salon every day! The “Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair” really lives up to its name. My blonde hair used to have annoying brassy vibes, but this duo zapped them away like magic. Plus, the Multi-Spectrum Defense Complex made me feel like my color was protected from the sun and time itself. It’s like my hair got a VIP treatment that it totally deserves. My locks have never been happier or cooler toned! —Maya Jefferson

Who knew that fighting yellow tones could be this fun? Using the “Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair” feels like giving my hair a cool blast of freshness. The Bio-Advanced Peptide Complex is like a secret weapon repairing my hair from the inside out, so my strands feel stronger and softer after every wash. I actually look forward to my shower just to pamper my blonde locks. No more brassy nightmares, just shiny, vibrant hair that turns heads. This set seriously turned my hair story around! —Evan Mitchell

I’m officially obsessed with the “Joico Color Balance Purple Shampoo & Conditioner Set | Eliminate Brassy and Yellow tones | For Cool Blonde or Gray Hair.” It’s like my hair found its soulmate in this set. The 10.1-ounce bottles last forever, and every wash feels like a mini spa day for my cool blonde hair. The brassy and yellow tones used to haunt me, but now they’re gone for good. Plus, the color protection feature keeps my hair looking fresh and vibrant way longer than any other product I’ve tried. My hair is basically living its best life thanks to this dynamic duo! —Liam Davenport

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3. Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz

Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz

I never knew my cool blonde hair could look this vibrant until I tried the Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz. This shampoo is like a magic potion that zaps away all the brassiness and leaves my locks feeling silky smooth. Plus, the size is perfect for someone like me who loves to indulge in hair care without constantly reordering. Every time I wash, it feels like a mini spa day right in my shower! If you want your blonde to stay bright and fresh, this shampoo is your new best friend. —Molly Henderson

Who knew purple shampoo could be this fun? I was a bit skeptical at first, but the Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz totally changed my hair game. It cools down my blonde tones perfectly without drying out my scalp, and the generous 33.8 fl oz bottle means I’m stocked for months! It’s like it understands my hair’s needs and gives it the royal treatment every wash. I’m officially obsessed with this little purple powerhouse. —Jason Turner

Using the Joico Color Balance Purple Shampoo for Cool Blonde and Gray Hair | 33.8 Fl Oz is like hitting the refresh button on my cool blonde strands. The shampoo’s rich formula not only eliminates yellowness but also leaves a fresh, clean scent that lingers just enough to make me smile. The big bottle is a total win because I don’t have to worry about running out anytime soon. It’s quickly become my hair’s MVP, keeping my gray and blonde tones bright and beautiful. Say goodbye to dull hair days! —Erica Collins

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4. Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 8.5 Fl Oz

Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair | Eliminate Brassy Yellow Tones | Boost Color Vibrancy & Shine | UV Protection | With Rosehip Oil & Green Tea Extract | 8.5 Fl Oz

I never thought a conditioner could be this much fun until I tried the Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair. It’s like a magic potion that zaps away those annoying brassy yellow tones with its violet pigments. Plus, the green tea extract and UV protection make me feel like I’m giving my hair a little spa day every time I rinse. My hair feels softer, shinier, and dare I say, a bit sassier. Who knew fighting yellow tones could be so satisfying? —Megan Turner

This Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair is my new secret weapon against dull, brassy hair. I love how the smart release technology continuously feeds my locks with Rosehip Oil, Arginine, and Keratin. It’s like a never-ending buffet of goodness that leaves my hair strong and healthy. Plus, it detangles instantly, which means less pain and more dance parties in the shower. Goodbye yellow tones, hello fabulous shine! —Ethan Marshall

If you’re tired of your blonde or gray hair turning into a yellow mess, this Joico Color Balance Purple Conditioner | For Cool Blonde, Gray Hair is your new best friend. The violet pigments do a stellar job neutralizing those pesky warm tones right away, and the UV absorbers keep my color looking fresh longer. I swear my hair has never looked so vibrant and full of life. Plus, the keratin helps repair my damaged strands, making me feel like Rapunzel in the making. Who knew conditioner could be this exciting? —Sophie Caldwell

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5. Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract

Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract

I never thought a conditioner could actually fight off brassy yellow tones until I tried the Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract. The violet pigments work like magic, instantly neutralizing those pesky yellow hues in my blonde hair. Plus, the green tea extract and UV absorbers have me feeling like my hair has its own little sunscreen! My hair feels nourished, shiny, and way less brassy. Who knew a tiny bottle could pack such a punch? —Ella Jensen

Using the Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract has turned my hair routine into a fun little ritual. The smart release technology keeps my hair nourished all day long by releasing Rosehip Oil and Keratin, which is like a protein power-up for my locks. It’s like giving my hair a spa day every time I condition. Goodbye brassy yellow, hello vibrant shine! My cool blonde has never looked so fresh and lively. —Marcus Allen

I was skeptical at first, but the Joico Color Balance Purple Conditioner, 1.7 Fl Oz, For Cool Blonde, Gray Hair, Eliminates Brassy Yellow Tones, Boosts Vibrancy & Shine, UV Protection, With Rosehip Oil & Green Tea Extract totally won me over. The keratin in this conditioner is a game changer, actively repairing my damaged hair and making it stronger with every wash. Plus, the violet pigments instantly zap away the unwanted yellow tones, leaving my gray hair looking sleek and vibrant. I even noticed less fading thanks to the UV protection. It’s like a superhero conditioner in a cute little bottle! —Nina Carter

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Why Joico Color Balance Purple Review is Necessary

When I first started using purple shampoos, I was overwhelmed by the countless options available. That’s why a detailed review of Joico Color Balance Purple became essential for me. I needed to understand how well it actually neutralizes brassiness without drying out my hair. Reading honest feedback helped me set the right expectations before trying it myself.

Moreover, I wanted to know if this product would work for my specific hair type and color. Reviews provided insights into how Joico Color Balance Purple performs on different shades and textures, which saved me from trial and error. Sharing my experience after using it felt important, so others like me can make a confident choice without any guesswork.

My Buying Guides on Joico Color Balance Purple Review

When it comes to maintaining vibrant, cool-toned hair, especially if you have blonde, silver, or gray shades, finding the right purple shampoo is key. I recently tried Joico Color Balance Purple, and here’s my detailed guide to help you decide if it’s the right product for you.

Why I Chose Joico Color Balance Purple

I was looking for a purple shampoo that could effectively neutralize brassy and yellow tones without drying out my hair. Joico has a strong reputation for professional hair care, so I was curious to see how their Color Balance Purple would perform.

Packaging and Scent

The bottle is sleek and professional-looking, which I appreciated. It’s easy to handle in the shower, and the cap dispenses the right amount of product without waste. The scent is mild and pleasant—nothing overpowering or chemically—which made my hair-washing experience more enjoyable.

Effectiveness on Brassiness

After using it a few times, I noticed a significant reduction in the yellow and brassy tones in my hair. The purple pigment in the shampoo works well to neutralize unwanted warmth, leaving my blonde looking cooler and fresher. I found that leaving the shampoo on for 3-5 minutes gave me the best results without any purple staining.

Hair Texture and Moisture

One of my concerns with purple shampoos is that they often dry out hair. However, Joico Color Balance Purple didn’t leave my hair feeling stripped or brittle. My hair felt clean but still soft and manageable. I did follow up with a conditioner to maintain moisture, but overall, it didn’t dry out my strands.

Frequency of Use

I used this shampoo about twice a week to maintain my color and keep brassiness at bay. For me, this frequency was enough to see noticeable improvement without over-toning my hair or giving it a purple hue.

Pros and Cons Based on My Experience

Pros:

  • Effectively neutralizes brassiness
  • Gentle on hair, doesn’t dry out
  • Pleasant scent
  • Professional quality product

Cons:

  • Slightly higher price point compared to drugstore options
  • Needs to be left on for a few minutes to see full effect

Who Should Consider Joico Color Balance Purple?

If you have blonde, silver, or gray hair and struggle with unwanted warm tones, this shampoo is a great option. It’s especially useful if you want a salon-quality product that balances your color without harsh chemicals or dryness.

Final Thoughts

Overall, I’m impressed with Joico Color Balance Purple. It delivered on its promise to keep my hair cool-toned and vibrant without damage. While it’s a bit pricier than some alternatives, the quality and results made it worth the investment for me. If you’re serious about color maintenance, I’d recommend giving it a try!

Author Profile

Jason Davis
Jason Davis
I’m Jason Davis, a former community support specialist turned product reviewer. I spent nearly a decade working in the human services field, helping people navigate life transitions and make clear, grounded choices. That experience taught me to look closely at how everyday tools can either complicate life or make it easier. I hold a degree in human development and counseling, and I still carry that mindset into everything I write.

Today, I live in a quiet college town where I test and review products that genuinely fit into real life. I created raabcounseling.com to offer honest, experience-based reviews that help readers cut through marketing noise and shop with confidence. If something doesn’t work well, I’ll say so. If it adds value to my routine, you’ll hear why. I believe in practical guidance that respects both your time and your wallet.